There's an old expression that says that to "wear your heart on your sleeve" is to be honest; incapable of hiding your true feelings. Well, if that's true, then wearing corporate apparel is like wearing your loyalty on your chest: you're showing that you're proud to work where you do, and you want everyone to know it. If you want your employees to show their company pride, then you can have t-shirts, polo shirts, caps, and many other items printed with your company's logo so that you can get the word out to the world that the people on your team are proud and happy to work for you.

Companies that print these sorts of items can often also make promo items for companies. You can give away these types of items so that your customers or potential customers always have your contact information on hand. You can give them a mug with your corporate logo and website address on it so that people think of you when they have their morning coffee. You can give them a pen with your corporate information on it so that they think of you whenever they need to write down a note to themselves.

You can give them stress balls to remind them that you're there to help relieve that stress by doing a good job for them. You can even print up custom labels for chocolate bars so that people will know that working with you will be a sweet experience. You can get promo products printed up with just about any logo, slogan, or text, so you can constantly change the message that you send to your potential customers. That will also show them that you're fresh and edgy, always in touch with what's new in marketing and in your industry.

Giving away unique promotional items is a great way to make yourself memorable, and to get the word out about your company. If you combine that with a workforce of smiling faces, happily boasting their corporately-themed apparel, you could make a real impact on the mind of a potential customer. Giving someone something tangible with your company name on it makes a real statement about how committed you are as a company to making your customer happy. And it's this kind of attitude that keeps customers coming back for more. It is an investment in the future of your company.